Situation at U.S. Silica Holdings

EP Minerals, a U.S. Silica company, is one of the top producers and distributors of diatomaceous earth and Bentonite clay worldwide. The Company is headquartered in Frederick, Maryland and has offices located in Chicago, Illinois and Houston, Texas. U.S. Silica Holdings acquired EP Minerals in 2018 and following the acquisition, U.S. Silica inherited the Salesforce application used by the EP Minerals sales, customer service, and operations teams.

U.S. Silica needed to manage and streamline the overlapping business teams and processes between the two companies through assessing their current investment in both Salesforce orgs, considering the users’ current work streams and data requirements. Other objectives included:

  • Migrate to a single Salesforce organization
  • Standardize and automate workflows across sales, customer service, and operations teams
  • Create unified data reports and dashboards to gain higher visibility into each business
  • Reduce Salesforce ongoing support and maintenance costs

AST is a true Partner!  They evaluated both orgs to find commonality, reviewed the hundreds of workflow rules, process builder, Apex, and other automation in both orgs and were able to upgrade all to Flow. The team we worked with were the utmost professionals that brought insight and innovation into our newly combined org."

Jennifer Jobson, Salesforce Process Manager, U.S. Silica
Let’s Create Progress Together!

AST is a true Partner!  They evaluated both orgs to find commonality, reviewed the hundreds of workflow rules, process builder, Apex, and other automation in both orgs and were able to upgrade all to Flow. The team we worked with were the utmost professionals that brought insight and innovation into our newly combined org."

Jennifer Jobson, Salesforce Process Manager, U.S. Silica

Solution & Benefits at U.S. Silica Holdings

AST’s domain expertise and ability to demonstrate key capabilities were critical factors in the client’s selection of AST’s Salesforce Assessment services. AST delivered a unique assessment that combines metadata analysis, user experiences, and business processes for two separate Salesforce Orgs (companies). The assessment resulted in a roadmap for making data-driven business decisions in each organization and compared/contrasted the similarities and differences between them. The client realized the following benefits:

  • Analyzed each Salesforce Org including metadata, data configurations, and usage
  • Documented each Salesforce user’s “day in the life” including usage, impediments, and suggestions for improvement
  • Highlighted outdated customizations for out-of-the-box replacement
  • Received detailed recommendations on a forward path to merge the two organizations and streamline business processes
Industry: Mining

Solution Components:

  • Salesforce Sales Cloud
  • Salesforce Service Cloud
  • Elements Change Intelligence Platform
  • User Workshops
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Why AST?


AST’s deep expertise and understanding of Salesforce organizational structures coupled with the unique Elements toolset transformed the client’s efficiency across the departments to achieve streamlined processes and overall cost savings.